Consumer and Media Research
Part of being advertising and media service consultants means bringing as much information and insight as possible. We incorporate research into all aspects of our business using the data support the strategies that we recommend. We have license to use various third party research sources and those elements combined with our own data set provide our clients with growing library of resources.
Analysis
Technology has forever changed the media business with the most dramatic changes effecting print media. We have leveraged these advances by developing our own powerful web-based planning and research software, MediaMaximizer®, which combines our media expertise with information on more than 15,000 media vendors in the U.S. and Canada. The robust application allows our analysts and planners to uncover opportunities that can impact marketing plans to increase sales, traffic and frequency of purchase.
Retail Insight
Although we are often faced with the challenges of customer- based sales goals that call for additional insight, innovationand strategy, our main focus has been to center our efforts toward delivering the best service to our clients regardless of their business model.
Our extensive history and depth within the retail sector at
ACGMedia has proven effective over the years and continues
to drive our success ratio in meeting advertisers’ goals
and objectives.